![]() ![]() For items such as these, you may want to consider selecting a size larger than your usual size. Similarly with coated & leather products Initially the garments may feel smaller, or less comfortable, like breaking in a new pair of shoes. For denim, lighter washes tend to have more stretch & feel softer than raw & untreated washes, as result of the intense laundry process. The perfect fit: Finding the perfect fit can be difficult, especially when it comes to trousers. Consider this when making your purchase, as you may need to size up or down.ģ. Think about your end use: Whether you’re layering up for crisp country walks, hot summer strolls, or relaxing at home, how you intend to wear our products play a big part in how you will want them to fit. Check out the details section of each product on our website: For further information on fit/styling and the ‘model wears’ will provide a good indication of the overall intended silhouette.Ģ. Helpful tips to selecting the correct size for you:ġ. Inseam: Measure along the inside of the leg, from just below the crotch to the centre of your ankle bone Hips: Stand with your feet together & measure the fullest part of your hips Waist: Hold your waist and bend to the side, to find the smallest part of your torso. The irony is just too rich.Chest: Measure under your arms, around the fullest part of the chest The trend is not surprising given how popular 90’s vintage clothing is with Gen Z and younger millennials, in combination with the trend toward outdoor wear and gear in general. I myself found the bag in the John Mayer social media post two years ago and re-sold it for double what I paid for it. From the reseller angle, you will definitely spot this merchandise at thrift stores on occasion and if priced right, it will re-sell easily. ![]() High Snobiety also noted the revival of this merchandise in a well written piece last year. The site Gem profiled a super collector of this merchandise. John Mayer even posted about his Marlboro merchandise with disclaimer. The program was completely over by 2006.Ī Revival of the Merchandise? Enough time has passed that the irony of Marlboro outdoor merchandise is just too rich for hipsters and hypebeasts to resist, and now, it has become quite popular in the reselling community and among vintage fashion collectors. ![]() ![]() Sampling of Marlboro Miles offerings.Įnd of Marlboro Miles The major 1998 tobacco settlement was the beginning of the end of this type of advertising for tobacco companies as the real ethical angle of big tobacco’s impact made this type of marketing seem even more outlandish. Marlboro Fuji mountain bike, check the front logo. The Los Angeles Times even tried to report on one of these secretive outings in a piece in 2004 to the dismay of those in attendance. The real diehards could even get invited to group camping outings like the odd video depicted above. Back then, you would save your cigarette pack proofs of purchase and turn that into Marlboro merchandise via the Marlboro Miles catalog. For example, I recently found the foldable Fuji Marlboro branded mountain bike at my local thrift store. Marlboro was trying to market an active living brand while pushing a product that would ultimately someday, ironically, make you too sick to use the very merchandise it was marketing. The odd choice of trance music in the video is just as fitting as the odd pairing of the rugged outdoor life and cigarette smoking. ![]()
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